Ideas that hold water

Part 1: Get creative and tell your story
Attention-grabbing, meaningful stories get water out from underground and help the public understand and appreciate its value. By taking advantage of evolving communication platforms and technologies, utilities are reaching broader audiences and earning their everyday attention – and trust.
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how they did it
Denver Water
Denver Water: Don’t wait for the media

DC Water
DC Water: Build trust, then have fun

Padre Dam
Padre Dam Municipal Water District: Show up where your customers are

San Diego
San Diego: Bring them to work with you